American Farmland Trust (AFT), a non-profit organization founded in 1980 to preserve U.S. farmland, recently launched an ambitious “U.S. Farmed” certification program to certify farm products and value-added products grown on an American farm. The program utilizes a traceability standard for tracing ingredients back to the farms where they were produced. Companies that meet the standard and demonstrate that at least 95% by weight of the inputs in the farm or value-added product was farmed in the U.S. may include the “American Farmland Trust U.S. Farmed Certified” seal (i.e., certification mark) on their product branding. Anheuser-Busch became the first company to adopt the U.S. Farmed certification mark for their Busch Lite, Budweiser, Bud Light, and